WVLY-FM

WVLY-FM
Broadcast area
Sunbury–Selinsgrove–Lewisburg, Pennsylvania
Frequency100.9 MHz
Programming
FormatContemporary Christian
AffiliationsK-Love
Ownership
Owner
WKBP
History
First air date
January 11, 1968 (1968-01-11)
Former call signs
  • WMLP-FM (1967–1979)
  • WOEZ-FM (1979–1994)
  • WVLY (1994–2001)
Technical information[1]
Licensing authority
FCC
73272
ClassA
ERP1,300 watts
HAAT218 meters (715 ft)
Transmitter coordinates
40°57′12.3″N 76°45′3.9″W / 40.953417°N 76.751083°W / 40.953417; -76.751083 (WVLY-FM)
Links
Public license information
Websitewww.klove.com

WVLY-FM (100.9 FM) is a radio station licensed to Milton, Pennsylvania, United States, serving East Central Pennsylvania. The station is owned by the Educational Media Foundation and broadcasts the K-Love network. The station's maintains studios on County Line Road in Selinsgrove and its transmitter is located on Tower Road in Danville.

History

The Federal Communications Commission granted WMLP, Inc. a construction permit for a new FM station on July 5, 1967. It was the sister station to WMLP (1380 AM). The station's call sign was WMLP-FM. The construction was completed and the license was granted on January 11, 1968.[2] In its early years, it mostly simulcast the programming on WMLP 1380 AM. It later had an automated country music format.

The FM station's call sign was changed to WOEZ-FM on October 1, 1979.[2] It began broadcasting an easy listening format. Then on September 23, 1994, the call sign was changed to WVLY, followed by a change to WVLY-FM on January 22, 2001.

Former logo until 2026

Sunbury Broadcasting Corporation purchased the assets of WVLY-FM from Milton/Lewisburg Broadcasting Corporation on March 6, 2006.[3]

In April 2025, Sunbury announced the sale of WVLY-FM to Michael Radio Company for $410,000, breaking up the local radio cluster.[4] The sale was completed on July 25.[5]

On July 23, 2025, it was announced that WVLY would be became an online-only radio station effective July 25, silencing the main on-air radio station.[6]

In August 2025, Michael Radio Company sold WVLY to the Educational Media Foundation for $200,000;[7][8] the sale was completed on December 12, 2025.[9] Afterwards, the station returned on-air in September.[10]

References

  1. ↑ "Facility Technical Data for WVLY-FM". Licensing and Management System. Federal Communications Commission.
  2. 1 2 "History Cards for WVLY-FM". fcc.gov. Federal Communications Commission. Retrieved May 12, 2020.
  3. ↑ "History". Sunbury Broadcasting Corporation. Archived from the original on July 21, 2015. Retrieved July 19, 2015.
  4. ↑ Venta, Lance (April 18, 2025). "Station Sales Week Of 4/18". RadioInsight. Retrieved May 24, 2026.
  5. ↑ "Notification of Consummation". Licensing and Management System. Federal Communications Commission. July 29, 2025. Retrieved May 24, 2026.
  6. ↑ Venta, Lance (July 23, 2025). "WVLY To Move Online". RadioInsight. Retrieved May 24, 2026.
  7. ↑ "Deal Digest: Randy Michaels, Gary Baxter, EMF Among This Week's Buyers". InsideRadio. August 7, 2025. Retrieved May 24, 2026.
  8. ↑ Jacobson, Adam (August 11, 2025). "A Quick Spin To K-LOVE For A Former Sunbury FM". Radio & Television Business Report. Retrieved May 24, 2026.
  9. ↑ "Notification of Consummation". Licensing and Management System. Federal Communications Commission. December 15, 2025. Retrieved May 24, 2026.
  10. ↑ "Resumption of Operations of a Full Power FM Station Application". Licensing and Management System. Federal Communications Commission. September 19, 2025. Retrieved May 24, 2026.

40°57′11″N 76°45′04″W / 40.953°N 76.751°W / 40.953; -76.751

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