Virgin Music Group

Virgin Music Group
IndustryEntertainment, Music
GenreVarious
Predecessors
FoundedSeptember 13, 2022 (2022-09-13)
Headquarters
Los Angeles, California
,
United States
Area served
Worldwide
Key people
  • JT Myers (CEO.)
  • Nat Pastor (CEO.)
ServicesDistributor
OwnerUniversal Music Group
Divisions
  • PIAS Group
  • [Integral] Distribution
  • Downtown Music Services
  • CD Baby
  • FUGA
  • Songtrust
  • AdRev
  • Soundrop
  • mTheory
Subsidiaries
Websitevirginmusic.com

Virgin Music Group (VMG) is a global music marketing service and distribution company of major independent record labels founded in 2022 following a merger between Virgin Music Label & Artist Services and Ingrooves.[1] A division of Universal Music Group, it specializes in the distribution of independent record labels and independent artists.

History

On 18 February 2021, Universal Music Group announced Virgin Music Label & Artist Services, a new global network to deliver premium and flexible artist and label services.[2] Seven months after its announcement, Universal Music Group launched Virgin Music Group, as an entertainment and music company, to head operations of Virgin Music Label & Artist Services and Ingrooves.[3] Prior to its launch, UMG appointed Mtheory founders JT Myers, and Nat Pastor, to serve as Co-Chief executive officers of Virgin Music Group.[4]

Partnership

On 21 February 2023, Virgin Music Group confirmed a partnership between its subsidiary Virgin Music Label & Artist Services, the UK division of Virgin Music and Modern Sky UK, a UK-based record label. Speaking with Complete Music Update Business Editor Chris Cooke, CEO of Modern Sky UK and North America, David Pichilingi says: “We’re delighted to sign this deal with Virgin Music UK, providing a global team who closely align with our values and ambition”, he goes on. “This deal will allow us to work more effectively globally, and we are excited at the prospect of sending Modern Sky to new heights in 2023 alongside our friends and partners at Virgin Music”.[5]

Labels

Owned and operated by Virgin Music Group

  • mTheory
  • IMPERIAL Music
  • [Integral] Distribution Services
  • SoNo Recording Group[6]
  • Suburban Noize Records
  • Virgin Music Africa (joint venture with Universal Music Africa (50%))
  • Virgin Music Argentina (joint venture with Universal Music Argentina (50%))
  • Virgin Music Australia (joint venture with Universal Music Australia (25%) and Universal Music New Zealand (25%))
  • Virgin Music Benelux (joint venture with Universal Music Belgium (25%) and Universal Music Netherlands (25%))
  • Virgin Music Brasil (joint venture with Universal Music Brazil (50%))
  • Virgin Music Chile (joint venture with Universal Music Chile (50%))
  • Virgin Music France (joint venture with Universal Music France (50%))
  • Virgin Music Germany (joint venture with Universal Music Germany (50%))
  • Virgin Music Italy (joint venture with Universal Music Italy (50%))
  • Virgin Music Japan (joint venture with Universal Music Japan (50%))
  • Virgin Music Latin US (joint venture with Universal Music Latin Entertainment (50%))
  • Virgin Music Mexico (joint venture with Universal Music Mexico (50%))
  • Virgin Music Nigeria (joint venture with Universal Music Nigeria (50%))
  • Virgin Music Nordics (joint venture with Universal Music Denmark (25%) and Universal Music Finland (25%))
  • Virgin Music Norway (joint venture with Universal Music Norway (50%))
  • Virgin Music Portugal (joint venture with Universal Music Portugal (50%))
  • Virgin Music Spain (joint venture with Universal Music Spain (50%))
  • Virgin Music Sweden (joint venture with Universal Music Sweden (50%))
  • Virgin Music UK (joint venture with Universal Music UK (50%))
  • Virgin Music US (joint venture with other UMG labels (50%))
  • Virgin Music Vietnam (joint venture with Universal Music Vietnam (50%))
  • Virgin Nashville (joint venture with Music Corporation of America (50%))

Distributed labels

Artists

References

  1. ↑ Eggertsen, Chris (2022-09-13). "Universal Music Combines Distribution Operations Under New Virgin Music Group Banner". Billboard. Retrieved 2023-07-21.
  2. ↑ "Introducing Virgin Music Label & Artist Services | Virgin". Virgin.com. Retrieved 29 June 2023.
  3. ↑ "Virgin Music Group". UMG. Retrieved 29 June 2023.
  4. ↑ Aswad, Jem (13 September 2022). "Universal Launches Virgin Music Group, Including Virgin, Ingrooves and Newly Acquired Mtheory Artist Partnerships". Variety. Retrieved 29 June 2023.
  5. ↑ Cooke, Chris. "Virgin announces partnership with Modern Sky UK". Complete Music Update. Retrieved 29 June 2023.
  6. 1 2 "SRG/ILS GROUP STICKS WITH VIRGIN MUSIC". hitsdailydouble.com. HITS Digital Ventures. Retrieved 2025-01-03.
  7. ↑ "Virgin Music Group announces global distribution partnership with Ari Elkins and Joey McCarthy's new label, Suede Records". musicbusinessworldwide.com. Music Business Worldwide. Retrieved 2026-05-05.
  8. ↑ Hollabaugh, Lorie (4 May 2023). "Singer-Songwriter David Morris Signs With Virgin Music Group". MusicRow.com. Retrieved 29 June 2023.
  9. ↑ Newman, Melinda (September 12, 2024). "Kip Moore Signs With Virgin Music Group". Retrieved September 16, 2024.
  10. ↑ Lipshutz, Jason (2022-01-28). "Why Lauv, One of Pop's Premier Songwriters, Had to Upend His Creative Process For His New Album". Billboard. Retrieved 2023-08-08.
  11. ↑ Zwick, Hannah (2025-02-06). "Nicky Jam Signs Global Deal With Virgin Music Group". Billboard. Retrieved 2025-06-14.
  12. ↑ Paine, Andre. "Pendulum sign to Mushroom Group and Virgin Music Group". www.musicweek.com. Retrieved 20 July 2023.
  13. ↑ "REMA". virgin music. Retrieved 20 July 2023.
  14. ↑ "The Paradox (Hundred Days/Virgin Music Group)". Hits Daily Double.
  15. ↑ Malt, Andy. "X Ambassadors sign to Virgin Music". Complete Music Update. Retrieved 20 July 2023.