Starbucks Reserve Roastery (Milan)

Starbucks Reserve Roastery
Interior, 2018
Restaurant information
LocationMilan, Italy

The Starbucks Reserve Roastery Milan operates in Palazzo Broggi in Milan, Italy.[1][2] It opened in 2018,[3][4] as Starbucks's first cafe in Italy.[5][6]

The interior was designed considering its location. Most Starbucks locations utilize warm materials like wood, rather than stone surfaces. For the Milan location, an exception was made with the installation of Calacatta marble counters, due to marble's commonplace use in high-end Italian coffee shops. The counters have a radiant heating system to keep them warm.[7][8]

The location has a main bar with seven different coffees, a self-service bean bar, a wood-fired oven bakery, a Princi foodservice area, a retail space, and an "Arriviamo" cocktail bar serving coffee-based cocktails and Italian drinks like the Aperol Spritz. The main bar has an affogato station, unique to the Milan location. The affogato ice cream is made to order with liquid nitrogen, served with an espresso shot. The coffee roasted in the building is used in Starbucks locations in Europe, the Middle East, and Africa.[9]

References

  1. ↑ Hadden, Joey. "I went to a 25,000-square-foot Starbucks Reserve in Italy and it was unlike any coffee shop I've seen before. Take a look inside". Business Insider. Archived from the original on 2026-07-18. Retrieved 2026-07-27.
  2. ↑ Forster, Tim (2018-09-06). "8 Ridiculous Things Starbucks Is Saying About Its New Store in Milan". Eater. Archived from the original on 2026-05-16. Retrieved 2026-07-27.
  3. ↑ "Starbucks' Milan roastery amazes with coffee 'Willy Wonka'-style experience". 9news.com.
  4. ↑ "Starbucks' third Reserve Roastery opens in Milan on Thursday". Puget Sound Business Journal. Archived from the original on 2023-04-19. Retrieved 2026-07-27.
  5. ↑ "Starbucks's first Italian cafe". Reuters.
  6. ↑ Brown, Nick (2018-09-07). "Starbucks 'Humbly' Enters Italy with a 25,000-Square-Foot Coffee Spectacle". Daily Coffee News by Roast Magazine. Archived from the original on 2025-08-22. Retrieved 2026-07-27.
  7. ↑ Kellogg, Craig (2018-09-06). "Starbucks Uses Design to Entice Coffee Lovers in Milan". Architectural Digest. Archived from the original on December 3, 2020. Retrieved 2019-09-10.
  8. ↑ Neves, Juliana Duarte (2024-05-02). Sensory Architecture: The art of designing for all senses. mapa lab. ISBN 978-65-86367-76-8.
  9. ↑ Romeo, Claudia (2019-04-06). "Inside Italy's only Starbucks that's the biggest in Europe". Insider. Retrieved 2019-09-10.
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