Shirakami Fubuki

Shirakami Fubuki
白上フブキ
Shirakami Fubuki as designed by Nagishiro Mito
OccupationVirtual YouTuber
YouTube information
Channel
Years active2018–present
Subscribers2.65 million
Views762.8 million
Last updated: 16 May 2026
Websitehololive.hololivepro.com/en/talents/shirakami-fubuki/

Shirakami Fubuki (Japanese: 白上 フブキ, Hepburn: Shirakami Fubuki) is a Japanese virtual YouTuber and singer affiliated with Cover Corporation's Hololive Production agency. She debuted in June 2018 as part of Hololive's Generation 1. Most of her livestreams are let's plays of games, especially tactical role-playing games, with her work also including casual chatting and karaoke. She released her first album, FBKINGDOM: Blessing, in 2025. She has received credit for popularizing several concepts of Hololive, including its Hololive-wide fanbase, international fanbase, and daily streaming schedule.

Overview

Shirakami Fubuki's lore describes her as a "white-haired animal-eared otaku fox" with a cheerful, talkative personality.[1] She is one of the four members of Hololive's Generation 1 subgroup, alongside Aki Rosenthal, Akai Haato, and Natsuiro Matsuri,[2] having been part of it since her debut.[3] Her illustrator is Nagishiro Mito.[1]

Shirakami's fandom name is the Sukonbu (すこん部) or Friends.[1] The "Sukonbu" was adopted after fans suggested using her word sukon (すこん) - a portmanteau of the Japanese Internet slang term suko and the fox onomatopoeia kon (こん) - and no other proposals were put forward.[4]

Career

Shirakami Fubuki made her debut on 1 June 2018.[5] When asked why she auditioned, she said, "I'm not good at speaking in front of people, but I wanted friends with whom I could talk about the things I like."[4]

In April 2025, it was announced that she would be joining the Magical Girl HoloWitches! project.[6]

Streaming career

Shirakami usually streams every day.[7] In her live streams, she mostly plays games; while many of them are tactical role-playing games, she also plays games from other genres Ace Combat 7, Dead by Daylight, Forbidden Siren 2, Fortnite, Mario Kart 8, Minecraft, and Splatoon 2.[7] Her game streams include real-time attack speedrunning Minecraft or ending Mario Kart 8 if she places below 6th place.[7] In December 2018, Shirakami became leader of the newly-formed unit Hololive Gamers.[8]

Hitoshi Sugiyama of Real Sound describes Shirakami as having an "high-caliber all-rounder" image, where her appeal comes not just from her YouTube streams but also her outside activities in places like Twitter.[9] Keirō of MoguraVR notes that despite her "enjoyment-first" attitude, her trademark style is a competitive "play-to-win" attitude where she "celebrates wildly when she wins and expresses genuine frustration when she loses".[7] Shirakami is a fan of Fate/Grand Order, often bringing it up in her streams.[7]

In addition to games, Shirakami does streams related to casual chatting, drawing, karaoke, ASMR, and radio programming.[9][7] She once set up a hours-long stream called Baba-domo no Neoki o Mimamoru RTA Jikkyō (ババ共の寝起きを見守るRTA実況 lit. "An RTA Commentary: Watching Over the Old Hags as They Wake Up"), after Houshou Marine and Murasaki Shion overslept and could not arrive for their respective streams.[10]

One recurring character in Shirakami's streams, Kurokami Fubuki, is "an acquaintance of Shirakami Fubuki—or rather, something like two souls sharing one body". The character held her first solo live stream in September 2019, and in November 2019 unveiled her 3D model at Congratulations!! Fubuki Birthday Party 2019. Keirō called her "a charming fox-girl character", citing "her beautiful black hair, cool low-pitched voice, and refreshingly blunt manner of speaking".[3]

Music career

Shirakami's karaoke streams usually feature anime songs and Vocaloid songs,[7] and she often performs J-pop, rock, video game music, and foreign music.[9] In 2019, she collaborated with American YouTuber The8BitDrummer for a "Drumming Challenge" showdown after the latter learned about her Scatman John impressions; this encouraged the engagement with other Hololive VTubers, which "helped introduce the group's unique charm to an international audience".[10]

Shirakami has released several singles, many of which have appeared on the Billboard Japan Download Songs chart.[11] In January 2025, Shirakami released her first album FBKINGDOM: Blessing.[12][13] She ranked at #58 on Billboard Japan's Artist 100 chart on 22 January 2025.[11] In February 2025, she held her first solo live concert, FBKIngdom: Anthem, at Pia Arena MM.[14]

When performing in groups at live concerts, Shirakami usually does center position.[9]

Acting career

Shirakami voiced Geats Chemy in the 2023 movie Kamen Rider the Winter Movie: Gotchard & Geats.[15] She also did voice-over work for a Sound Voltex game and the Zoids franchise.[15]

Reception and popularity

By October 2019, Shirakami had more than 210,000 subscribers on YouTube; at the time Keirō called her a "leading figure among popular VTubers" due to her subscriber count.[7] Her YouTube channel reached two million in October 2022.[16] Sugiyama said that she "established the archetype for the 'Hololive-style' of daily streaming content", citing her "leadership" in Hololive's streaming activities, and that she popularized the "box fans" concept behind the fandom towards Hololive as a whole.[9] Keirō remarked that Shirakami's "defining characteristic is her sheer versatility and multifaceted appeal", while also calling her voice "cute" and visuals "charming".[7]

Shirakami was the second-most subscribed VTuber on Bilibili in April 2019,[17] and she had 670,000 Bilibili subscribers in October 2019, during which "her popularity in China [was] rapidly approaching that of Kizuna Ai".[7] The Yangtse Evening Post cited her "adorable appearance, personality, and voice" as the cause behind her popularity in China.[18]

In 2018, AWSL, an acronym from the Chinese phrase "A, wǒ sǐle" (啊，我死了, lit. "Ah, I'm dead"), was frequently used on danmu comments on Shirakami's content on Bilibili, leading to its widespread popularity on Chinese videos. According to data the site released in December 2019, there were 3.29 million mentions of the phrase on Bilibili danmu comments, making it the site's most frequently-used buzzword for the year.[18][19] One comment about her from fellow Hololive VTuber, "Shirakami Fubuki wa kono yo de ichiban kawaii" (白上フブキはこの世で1番かわいい, lit. "Shirakami Fubuki is the cutest in the world"), became a trending Twitter hashtag.[9]

Discography

Albums

Title Album details Peak chart positions
JPN
[20]		 JPN
Comb.
[21]		 JPN
Dg.
[22]		 JPN
Hot
[11]		 JPN
DL
[11]
FBKINGDOM: Blessing
(stylized as FBKINGDOM "Blessing")		 221561
"—" denotes releases that did not chart or were not released in that region.

Singles

Title Year Peak chart positions
JPN Dig.
[23]		 JPN
DL
[24]
"Say! Fanfare!" (Say!ファンファーレ!)[25] 20201912
"Kingworld"[26]
(stylized in all-caps)		 2022 —31
"Konkon Beats"[27]
(stylized as "KONKON Beats")		 —66
"Hi Fine Fox!"[28]
(stylized as "Hi Fine FOX!!")		 2023 —40
"Letter"[29]
(stylized as "LETTER☆彡")		 —34
"Brinyan’s Mode ha Pi Pi Pi no Pi (Heart)" (ブリにゃんモードはピピピのピ(ハート))[30]
(stylized as "Brinyan’s Mode ha Pi Pi Pi no Pi ♡")		 2024 —74
"Supernova"[31]
(stylized in all-caps)		 —73
"Bokuranoseiza" (僕らの星座)[32] 2426
"Meikai Halloween Night!" (冥界Halloween Night!)[33] 2025—58
"—" denotes releases that did not chart or were not released in that region.


References

  1. 1 2 3 "Shirakami Fubuki | TALENT". Hololive Production. Retrieved 15 May 2026.
  2. ↑ "TALENT(1stgen)". Hololive Production. Retrieved 16 May 2026.
  3. 1 2 Keirō (23 November 2019). "白上フブキ初のソロイベント ガチファン目線で印象に残った4つのポイント「『Fate/Grand Order』のスカサハ、宝具5になりましたーーー！！！」". MoguLive (in Japanese). Retrieved 15 May 2026.
  4. 1 2 "11月に初のソロイベントを成功させた白上フブキが自身の魅力をアピール！「配信を見ながら「このアニメが好きなんだけど」ってコメントしてもらえたらうれしいです」【インタビュー】". Cho! Animedia (in Japanese). 12 January 2020. Retrieved 15 May 2026.
  5. ↑ "白上フブキ【VTuber解説】ホロライブ所属オタク狐VTuber！ 経歴や魅力、神動画を徹底解説". カルチャCal-cha (in Japanese). 17 August 2022. Retrieved 15 May 2026.
  6. ↑ "「魔法少女ホロウィッチ！」に白上フブキ、雪花ラミィが加入！卒業した沙花叉クロヱ、紫咲シオンの想いを継ぐ". Inside Games (in Japanese). 9 April 2025. Retrieved 15 May 2026.
  7. 1 2 3 4 5 6 7 8 9 10 Keirō (6 October 2019). "かわいいだけじゃない狐っ娘！ ホロライブVTuber白上フブキ3つの魅力". MoguLive (in Japanese). Mogura. Retrieved 15 May 2026.
  8. ↑ "VTuberゲーム実況チーム「ホロライブゲーマーズ」始動、「大神ミオ」デビューのお知らせ｜カバー株式会社のプレスリリース" (Press release) (in Japanese). Cover Corp. 16 December 2018. Retrieved 15 May 2026.
  9. 1 2 3 4 5 6 "ホロライブの「箱推し」文化を作り上げたVTuber・白上フブキ 後輩思いな"最強のオールラウンダー"の功績". Real Sound (in Japanese). 30 August 2021. Retrieved 17 May 2026.
  10. 1 2 Sugiyama, Hitoshi (30 August 2021). "ホロライブの「箱推し」文化を作り上げたVTuber・白上フブキ 後輩思いな"最強のオールラウンダー"の功績". Real Sound (in Japanese). Retrieved 17 May 2026.
  11. 1 2 3 4 "白上フブキ | Artist". Billboard Japan (in Japanese). Retrieved 16 May 2026.
  12. ↑ Nekozuka, Kitty (5 October 2024). "【ホロライブ】白上フブキ初となる1stアルバム『FBKINGDOM "Blessing"』が2025年1⽉15⽇発売。フブキングの名に相応しい新衣装もお披露目。新オリ曲『SUPERNOVA』は先行リリース". Famitsu.com (in Japanese). Retrieved 16 May 2026.
  13. ↑ "FBKINGDOM "Blessing" | 白上フブキ". Oricon News (in Japanese). Retrieved 15 May 2026.
  14. ↑ "白上フブキ 1stソロライブ公式レポ｜ゲストにさくらみこ、星街すいせい". Animate Times (in Japanese). Retrieved 16 May 2026.
  15. 1 2 Stenbuck, Kite (6 November 2023). "Shirakami Fubuki Will Voice Geats Chemy in Kamen Rider Movie". Siliconera. Retrieved 16 May 2026.
  16. ↑ "白上フブキYouTube登録者200万人突破". Animate Times (in Japanese). Retrieved 15 May 2026.
  17. ↑ "ホロライブ所属VTuberのYouTubeチャンネル登録者数合計が100万人を突破 中国では合計150万人超". MoguLive (in Japanese). 15 April 2019. Retrieved 16 May 2026.
  18. 1 2 "AWSL成B站年度弹幕，这届年轻人的梗你懂吗？" (in Chinese). Yangtse Evening Post. 17 December 2019. Archived from the original on 23 September 2020. Retrieved 15 May 2026.
  19. ↑ "AWSL成B站年度弹幕词，专家称背后是年轻人的情感共鸣". Economic Observer (in Chinese). 5 December 2019. Retrieved 15 May 2026.
  20. ↑ "白上フブキのアルバム売上TOP1作品". Oricon News (in Japanese). Retrieved 16 May 2026.
  21. ↑ "白上フブキの合算アルバム売上TOP1作品". Oricon News (in Japanese). Retrieved 16 May 2026.
  22. ↑ "白上フブキのデジタルアルバム売上TOP1作品". Oricon News (in Japanese). Retrieved 16 May 2026.
  23. ↑ "白上フブキのデジタルシングル売上TOP2作品". Oricon News (in Japanese). Retrieved 16 May 2026.
  24. ↑
  25. ↑ "Say!Fanfare! | MUSIC". Hololive Production. Archived from the original on 29 March 2026. Retrieved 16 May 2026.
  26. ↑ "KINGWORLD | MUSIC". Hololive Production. Retrieved 16 May 2026.
  27. ↑ "KONKON Beats | MUSIC". Hololive Production. Retrieved 16 May 2026.
  28. ↑ "Hi Fine FOX!! | MUSIC". Hololive Production. Retrieved 16 May 2026.
  29. ↑ "LETTER☆彡 | MUSIC". Hololive Production. Retrieved 16 May 2026.
  30. ↑ "Brinyan's Mode ha Pi Pi Pi no Pi ♡ | MUSIC". Hololive Production. Retrieved 16 May 2026.
  31. ↑ "SUPERNOVA | MUSIC". Hololive Production. Retrieved 16 May 2026.
  32. ↑ "Bokuranoseiza | MUSIC". Hololive Production. Retrieved 16 May 2026.
  33. ↑ "Meikai Halloween Night！ | MUSIC". Hololive Production. Retrieved 16 May 2026.
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