The Sartorialist
 Screenshot of The Sartorialist. | |
Type of site | Fashion blog, photoblog |
|---|---|
| Available in | English |
| Dissolved | February 2026 |
| Created by | Scott Schuman |
| URL | thesartorialist.com |
| Launched | September 2005 |
| Current status | Defunct |
The Sartorialist was a fashion blog by Scott Schuman in New York City.[1] The Sartorialist name is also used for social media publications by Schuman, including the Substack publication The SartoriaLIST and Schuman's personal Instagram account.
The Sartorialist website experienced a period of inactivity in early 2026 but was active as of June 2026.
Details
After leaving a fashion sales position to take care of his daughter in 2005, Scott Schuman began carrying a digital camera around on the streets of New York City, taking pictures of people who had dressed in a way that caught his eye, and then posting them to his blog, sometimes with comments about what he'd found.[1] He was the first street photography fashion blogger to receive widespread attention. [2]
Schuman began The Sartorialist with the idea of creating a two-way dialogue about the world of fashion and its relationship to daily life.[3]
He describes his philosophy as trying to echo how fashion designers looked at what they saw on the street:
I thought I could shoot people on the street the way designers looked at people, and get and give inspiration to lots of people in the process. My only strategy when I began The Sartorialist was to try and shoot style in a way that I knew most designers hunted for inspiration.[3]
Schuman's creative and professional partnerships included a variety of large corporate entities: The Gap, Verizon, Kiehl's, Nespresso, DKNY Jeans, Gant, OVS, and Crate & Barrel. Burberry hired Schuman as a photographer for the “Art of the Trench” project.[3]
Schuman also worked with fashion publications. For Condé Nast's style.com website, Schuman covered Paris Fashion Week.[1] He regularly works events for Saks Fifth Avenue.[1]
In 2009, an anthology of Schuman's favourite shots from around the world was published as a book entitled The Sartorialist.[4]
See also
References
- 1 2 3 4 Fleming, Kirsten; April 1, 2007; "Shoots to Twill Archived 2007-04-17 at the Wayback Machine"; The New York Post; retrieved April 2, 2007.
- ↑ Davis, Johnny (March 14, 2009). "Sartorialist blogger Scott Schuman spots street style". London: TimesOnline. Archived from the original on 15 June 2011. Retrieved 2009-03-14.
- 1 2 3 "Biography « The Sartorialist". Thesartorialist.com. Retrieved 2012-02-15.
- ↑ Scott, Schuman (2009). The Sartorialist. Penguin. ISBN 0-14-311637-1.
External links
- The Sartorialist at the Wayback Machine (archived 2026-01-01)