Avant (album)

Avant
Studio album by
Avant
ReleasedDecember 9, 2008 (2008-12-09)
LabelCapitol
Producers
Avant chronology
Director
(2006)		 Avant
(2008)		 The Letter
(2010)
Singles from Avant
  1. "When It Hurts"
    Released: August 14, 2008
  2. "Break Ya Back"
    Released: November 2008
  3. "Material Things"
    Released: August 25, 2009

Avant is the fifth studio album by American singer Avant. It was released on December 9, 2008, on Capitol Records. Its first single, "When It Hurts" reached number 91 on the US Billboard Hot 100 and number 15 on the Hot R&B/Hip-Hop Songs chart. Its second single was "Break Ya Back (In a Good Way)".

Critical reception

Professional ratings
Review scores
SourceRating
About.comStarStarHalf star[1]
AllMusicStarStarStar[2]
DJBooth.netStarStarStarHalf star[3]
Entertainment WeeklyB[4]
USA TodayStarStarHalf star[5]

Andy Kellman from AllMusic rated the album three and a half stars out of five. He felt that "on Avant, he goes both harder and softer [...] In between two poles is a typical Avant album, no bad thing. The album, in fact, contains the best opening three-song sequence of his career."[2] USA Today's Steve Jones described Avant as a collection of the smooth, sensual ballads and simmering midtempo grooves that had become the singer's trademark, praising its mood-setting romantic themes while noting that Avant remained more restrained than contemporaries such as R. Kelly.[5] Mikael Wood of Entertainment Weekly gave Avant a B rating, praising its "sturdy, no-frills soul tunes" and noting that Avant's singing "complicates club-dude machismo with sensitive-guy melancholy." While he felt that "Break Ya Back" overindulged in "bedroom bravado," he concluded that Avant proves "it's possible to be both a lover and a fighter."[4]

Commercial performance

Avant debuted at number 26 on the US Billboard 200 and number six on the Top R&B/Hip-Hop Albums chart, becoming his lowest-charting album on both charts since his debut album My Thoughts (2000).[6][7] By 2010, it had sold 162,000 copies in the United States.[8]

Track listing

Avant track listing
No.TitleWriter(s)Producer(s)Length
1."Sensuality"
  • Myron Avant
  • Marshall Leathers
  • Paul Campbell
  • Shawn Campbell
  • Leathers
  • P. Campbell
  • S. Campbell
  • Avant[a]
3:10
2."Perfect Gentleman"
2:44
3."Involve Yourself"
3:41
4."When It Hurts"
  • Dixon
  • Dawkins
3:55
5."Out of Character"
  • Avant
  • Dumas
  • Crooms
  • Winslow
  • Mr. Collipark
  • Avant[a]
3:43
6."Material Things"
  • Avant
  • Winslow
Winslow2:47
7."French Pedicure"
  • Avant
  • Winslow
Winslow3:48
8."Attention" (featuring Snoop Dogg)
  • Dixon
  • Dawkins
3:28
9."Break Ya Back"
  • Avant
  • Winslow
  • Winslow
  • Avant[a]
3:25
10."Y.O.U."
  • Avant
  • Dixon
  • Dawkins
  • Percy Bady
  • Dixon
  • Dawkins
4:04
11."Sailing"Christopher Cross
  • Dixon
  • Dawkins
4:15

Notes

  • ^[a] denotes co-producer

Charts

References

  1. ↑ Nero, Mark Edward. "Where's the Passion?". About.com. Archived from the original on January 28, 2013. Retrieved July 31, 2026.
  2. 1 2 Kellman, Andy. "Avant". AllMusic. Retrieved February 3, 2020.
  3. ↑ S., Nathan. "Avant Review". DJBooth.net. Archived from the original on October 7, 2010. Retrieved July 19, 2026.
  4. 1 2 Wood, Mikael (December 3, 2008). "Avant, Avant". Entertainment Weekly. Archived from the original on December 5, 2008. Retrieved July 19, 2026.
  5. 1 2 Jones, Steve (December 8, 2008). "This week's reviews: Uncommon Common, Musiq runs on, warmed Brandy". USA Today. Archived from the original on December 12, 2008. Retrieved July 17, 2026.
  6. 1 2 "Avant Chart History (Billboard 200)". Billboard. Retrieved February 3, 2020.
  7. 1 2 "Avantt Chart History (Top R&B/Hip-Hop Albums)". Billboard. Retrieved February 3, 2020.
  8. ↑ Wood, Mikael (November 7, 2010). "R&B Singer Avant Delivers His 'Thoughts' on New Label". Billboard. Retrieved July 19, 2026.
  9. ↑ "R&B/Hip-Hop Albums: Best of 2009". Billboard. Retrieved February 3, 2020.
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