The Spark (magazine)

The Spark
CategoriesEcological and holistic themes
FrequencyQuarterly
FounderJohn Dawson
First issue1 January 1993 (1993-01-01)
Final issue15 April 2019 (2019-04-15)
CompanyBlue Sax Publishing Ltd
CountryUnited Kingdom
Based inBristol
LanguageEnglish
ISSN0969-4811
OCLC226030223

The Spark was a free quarterly magazine published in Bristol, England, from 1993 to 2019. Covering green, ecological, holistic and alternative themes, it distributed over two million copies across its 26-year run.

History

The Spark was founded in 1993 by John Dawson, and published by his company Blue Sax Publishing Ltd.[1] It was printed in A3 format and distributed free of charge across Bristol and the south-west of England, covering Bath, Glastonbury and Stroud.[2] The magazine generated revenue through a directory of listings advertisements covering complementary health practitioners, green businesses, ethical organisations and related services.[3]

The magazine ran into financial difficulty after its first edition in 1993 and was saved by a group of supporters who organised £10,000 of advertising. It settled into a quarterly publication schedule from issue 14 (Autumn 1998). Print runs grew from 10,000 at launch to 25,000 by the early 2000s.[3]

The magazine closed in July 2014.[1] The title was subsequently bought out of receivership by Phil Haughton of The Better Food Company and revived in association with Bristol 24/7, but failed to find a sustainable revenue model. The final edition was published on 15 April 2019.

Background

Bristol's concentration of organisations involved in sustainability, ethical finance and environmental advocacy provided a natural readership and advertising base for the magazine. The city was home to Sustrans, the Soil Association and Triodos Bank, among others.[3][4]

Significance

Dominic Corrywright, senior lecturer in the Study of Religions at Oxford Brookes University, wrote a chapter on The Spark in his monograph Theoretical and Empirical Investigations into New Age Spiritualities,[5] a book based on his earlier PhD thesis,[6] using the magazine as contributing to the empirical evidence for his analysis of alternative spirituality networks in the south-west of England.[7]

In 2012 the magazine was profiled in The Guardian in a series on small businesses. The then editor outlined how the magazine won a bid to produce a festival programme, and outlined how while staying true to the magazine's values, it was possible for a small team of five staff can deliver a good quality, large scale publication.[8]

Archive

A physical archive of back copies (1993-2014) is held at Bristol Central Library.[9] An incomplete set of print copies is also held at the British Library at their Boston Spa site in Yorkshire.[10]

References

  1. 1 2 "Bristol's The Spark magazine closes down". BBC News Online. London. 3 July 2014. Archived from the original on 13 March 2026.
  2. ↑ "About The Spark". The Spark. Bristol. Archived from the original on 5 April 2001. Retrieved 13 March 2026.
  3. 1 2 3 Corrywright 2001, p. 190-193.
  4. ↑ Brownlee, Emmelie (2011). Bristol's Green Roots. Bristol: Schumacher Institute for Sustainable Systems. pp. 59, 61–63. ISBN 978-0-85784-028-8. OCLC 786265899.
  5. ↑ Corrywright 2003.
  6. ↑ Corrywright 2001.
  7. ↑ Corrywright 2001, p. 298-299.
  8. ↑ Bullock, Darryl (2 August 2012). "Winning new business: The Spark". The Guardian. London: Guardian News & Media Limited. Archived from the original on 13 March 2026.
  9. ↑ Bristol Central Library reference: LOCAL RL2 Pb Newspapers and Periodicals III: B
  10. ↑ "Journal: The Spark". Boston Spa, Yorkshire: British Library. Retrieved 13 March 2026.

Further reading