Rado (watchmaker)
_logo.svg.png){kind=logo} | |
| Formerly | Schlup & Co |
|---|---|
| Industry | Watchmaking |
| Founded | 1917 |
| Headquarters | Lengnau, Switzerland |
Key people | Adrian Bosshard (Chief executive officer) |
| Parent | Swatch Group |
| Website | www |
Rado is a luxury Swiss watch brand owned by the Swatch Group. It was founded in 1917 under the name Schlup & Co. by brothers Fritz, Ernst and Werner Schlup in their parents' home in Lengnau, Bern, Switzerland.[1][2] The "Rado" watch brand was launched in 1957 with the introduction of Rado Green Horse. "Rado" means "wheel" in Esperanto.[3]
The Rado Captain Cook dive watch debuted in 1962 and is named after Captain James Cook, the 18th-century British explorer and cartographer.
Gallery
Rado DiaStar (1962 original)
Rado DiaStar Ceramica (1994)
Modern DiaStar model
Rado True Automatic Diamonds (ceramic collection)
Rado Captain Cook MK1
Rado Captain Cook HTC (2023)
References
- ↑ Rado: An Insider’s Brand Roberta Naas, A Timely Perspective, August 14, 2020
- ↑ History of Rado watches Jura Watches
- ↑ "History of Rado". Rado. Retrieved 21 December 2022.
Categories: