Press Academy of Andhra Pradesh

C. Raghavachary Media Academy of Andhra Pradesh
Formation1996
TypeState-run media training institution
HeadquartersRevenue Colony, Mogalrajpuram, Vijayawada, Andhra Pradesh, India
Chairman
Alapati Suresh Kumar (since 2025)
Formerly called
Press Academy of Andhra Pradesh
Alapati Suresh, Chairman of C. Raghavachary Media Academy of Andhra Pradesh since June 2025

The C. Raghavachary Media Academy of Andhra Pradesh (formerly the Press Academy of Andhra Pradesh) is a governmental institution to co-ordinate study and research in journalism, in Vijayawada, Andhra Pradesh, India.[1] Founded in 1996,[2][3] the Academy focuses on the professional development of journalists and ethical standards in print, broadcast, and digital media. By 2005, the academy had digitalised 16-lakh pages of newspapers, magazines, and periodicals published from pre-independence to post-independence, up to 1977.[4][5] K.Srinivasa Reddy was the first chairman of the academy,[6] and it has been chaired by journalist Alapati Suresh Kumar since June 2025.[7]

History

The Academy was established in 1996 by the Government of Andhra Pradesh under Chief Minister N. Chandrababu Naidu to improve journalistic standards in the state.[8] After the bifurcation of Andhra Pradesh in 2014, the Academy continued to function in the residual state.

In 2020, it was renamed the C. Raghavachary Press Academy of Andhra Pradesh in honour of veteran journalist C. Raghavachary.[9] In 2023, the word Press was replaced with Media to reflect the rise of television and digital journalism alongside print.[10]

Location

The Academy's headquarters are in Revenue Colony, Mogalrajpuram, Vijayawada, Andhra Pradesh.

Objectives

The Academy’s main objectives include:

  • Enhancing the professional and technical skills of journalists, particularly in rural and semi-urban areas.
  • Promoting value-based and ethical journalism.
  • Organising workshops, diploma courses, and training programmes.
  • Collaborating with universities to strengthen academic qualifications of journalists.
  • Instituting awards and cash prizes to encourage quality reporting, particularly in rural journalism.
  • Discussing the responsible use of social media in news dissemination (without regulatory powers).

Training and Academic Programmes

Awards and recognition

The Academy organises awards and events to recognise journalists, including:

  • Awards for excellence in rural journalism.
  • Special recognition for women journalists, particularly on International Women’s Day.
  • Co-organisation of national-level events such as the APPJA National Photography Contest.

Leadership

Chairpersons since 2014:

  • Devireddy Sreenath Reddy (2019)
  • Kommineni Srinivasa Rao (2022)[13]
  • Alapati Suresh Kumar (since 2025)[7]

References

  1. ↑ "Press Academy to work for value-based journalism". The Hindu. 22 December 2004.
  2. ↑ "Press Academy set up to improve journalism standards". The Hindu. 1996.
  3. ↑ "RTI Act press Academy of A.P". www.aponline.gov.in. Retrieved 11 October 2016.
  4. ↑ "Digitised newspapers on Press Academy website". The Hindu. 11 October 2005.
  5. ↑ "Press Academy moots journalism varsity". The Hindu. 31 July 2011. Retrieved 11 October 2016.
  6. ↑ Suresh Perera. "ICFAI gives deprived kids an English education Part II". www.island.lk. Retrieved 11 October 2016.
  7. 1 2 "Alapati Suresh Kumar takes charge as chairman of Media Academy". The Hindu. 5 June 2025.
  8. ↑ "Press Academy launched by Naidu govt". The Hindu. 1996.
  9. ↑ "Press Academy renamed after veteran journalist Raghavachary". The Hindu. 2020.
  10. ↑ "Press Academy renamed as Media Academy". Eenadu. 2023.
  11. ↑ "Media Academy launches journalism diploma with ANU". The Hindu. 2023.
  12. ↑ "Media Academy signs MoU with universities". Eenadu. 2023.
  13. ↑ "Kommineni Srinivasa Rao appointed chairman of Press Academy". Deccan Chronicle. 10 November 2022.