Peserico

Peserico is an Italian fashion brand focused on the "Quiet Luxury" aesthetic. Founded in 1962 by Maria Peserico in Cornedo Vicentino (Veneto region), the company began as a small workshop crafting premium women’s trousers. In 1975, her husband Giuseppe Peruffo joined the company, shifting focus toward core brand collections and contract manufacturing for international luxury labels. In the 1980s–1990s, the brand began targeting international markets and scaled from producing just women’s trousers and skirts to complete wardrobe looks for women. The brand is managed by Maria's son, Riccardo Peruffo (CEO and Creative Director), alongside his wife, Paola Gonella. In 2021, Peserico launched its first Men's collection. The Peserico brand is distributed in 1,300 stores worldwide and more than 60 monobrand boutiques. Peserico is still owned by the founding family.[1]

References

  1. ↑ "Our history".