Otterly.ai

Otterly.ai
TypePrivate
Industrysoftware
Founded2024 (2024)
FoundersThomas Peham, Klaus-M. Schremser, Josef Trauner
HeadquartersPersenbeug, Austria
Key peopleThomas Peham, CEO
Websiteotterly.ai

Otterly.ai is an Austrian software company, founded in 2024, that provides tools for generative engine optimization, the practice of monitoring and optimizing results in large language models.[1]

History

Otterly.ai was co-founded in 2024 by Thomas Peham, Klaus-M. Schremser and Josef Trauner.[2] The concept for OtterlyAI was developed in response to the increasing use of generative AI tools in digital search and content discovery.[3] The company announced a technology partnership with SEO platform Semrush in January 2025.[4]

References

  1. ↑ Heim, Anna (2024-12-18). "AI is burying company websites in search results, but Otterly.AI thinks it can help". TechCrunch. Retrieved 2025-05-22.
  2. ↑ Critic, C. M. S. (2025-01-24). "As AI-generated search grows, Otterly is utterly awesome for marketers. Here's why". CMS Critic. Retrieved 2025-05-22.
  3. ↑ "Otterly.AI Emerges from Stealth to Navigate the New AI Search Frontier". Otterly.AI Emerges from Stealth to Navigate the New AI Search Frontier. Retrieved 2025-05-22.
  4. ↑ "Introducing Otterly - AI Search Monitoring: Follow Your Brand's AI Search Visibility". semrush.com. Retrieved 2025-05-22.
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