Money Awareness and Inclusion Awards

Money Awareness and Inclusion Awards
MAIAs
TypeAnnual awards
Awarded forWork helping people understand and manage money effectively
Presented byMichael Gilmore and Trudi Harris
StatusActive
EstablishedOctober 15, 2021 (2021-10-15)
First awardMay 31, 2022 (2022-05-31)
Websitemaiawards.org

The Money Awareness and Inclusion Awards (MAIAs) are annual international awards presented to organizations, projects, and individuals involved in financial literacy and financial inclusion.[1][2]

Overview

MAIA awards based in Singapore, were established in 2021 by Michael Gilmore, a finance professional, and Trudi Harris, a marketing communications entrepreneur.[3][4][5]

The first MAIA awards ceremony was held in May 2022.[6]

The awards include categories for non-profit projects, for-profit programs, school-age initiatives, academic research, books, and influencers. The judging panels include members from academia, media, non-governmental organizations, and the corporate sector.[7] Judges have included notable individuals such as Annamaria Lusardi, professor of economics at Stanford University, Nanette Medved, philanthropist and founder of Generation Hope in the Philippines, and Olamide Majekodunmi, a financial educator and influencer.[8][9][10]

Notable winners

2022

2023

  • Best Book (tie): Money with Jess (Jessica Irvine); What They Don't Teach You About Money (Claer Barrett)[19]
  • Best Entrepreneurship Education Project: Ascendance – TheTeenageEntrepreneur.com[20]
  • Best Non-profit for Underserved Communities: Savvy Ladies Free Financial Helpline for Women[21]
  • Best For-profit for Underserved Communities: Aye Finance[22]
  • SKBI Prize for Sustainable Finance Literacy: Make My Money Matter[23]

2024

  • Best Academic Project or Paper: Veronica Frisancho[24]
  • Best For-profit Adult Education: Wealthbrite[25]
  • Best Project for Under-Served Communities: MyBnk – The Money House Scotland[26]
  • Best School-age Financial Education Project: FT FLIC (Financial Times) – All-school curriculum at City of London Academy[27]
  • Best Crypto/Blockchain Education: Aflatoun, Introduction to Crypto and Blockchain Technologies[28]
  • Best Entrepreneurship Education: Aflatoun International – Entrepreneurial Mindset Development Program (India)
  • Best For-profit for Under-Served Communities: MADCash[29][30]
  • Best Project in a Developing Economy: FINCO – Financial Literacy for Social Good[31]

2025

2026

  • Best Academic Project or Paper: Veronica Frisancho[39]
  • Best Content Creators/Aggregators: This Is Not Financial Advice (Optimist)[39]
  • Best Non-profit Adult Education Project: Credit Canada Gold Financial Coaching [39]
  • Best For-profit for Under-Served Communities: Financial Literacy Australia [39]
  • Best Non-Profit Project for Under-Served Communities: KNEST Pension Scheme for the Self-Employed [39]
  • Closing the Gender Gap: Second Chance Money Skills (Alimursal Ibrahimov, Texas A&M University Corpus Christi) [39]
  • Best Entrepreneurship Education: Social Entrepreneurship Incubation (Gloria Kriete Foundation) [39]
  • Best Educators: Conrad Krol [39]

See also

References

  1. ↑ Hoo, Persis (2024-05-20). "The Money Awareness & Inclusion Awards 2024". Next Gen Investors Endowment. Retrieved 2025-09-04.
  2. ↑ Post, The Jakarta. "[What I've Learned] Michael Gilmore: Financial literacy advocate - People". The Jakarta Post. Retrieved 2025-09-04.
  3. ↑ "Women's Money Matters Recognized in the 2024 Money Inclusion and Awareness Awards - Women's Money Matters". 2024-06-11. Retrieved 2025-09-04.
  4. ↑ "MoneyTime awarded second place in The Money Awareness and Inclusion Awards". MoneyTime. Retrieved 2025-09-04.
  5. ↑ "Michael Gilmore, MAIA". MONEY FM 89.3. 2022-03-09. Retrieved 2025-09-04.
  6. ↑ Admin (2022-05-25). "Final of the MAIA 2022". Museo del Risparmio. Retrieved 2025-09-04.
  7. ↑ "About". The MAIAs. Retrieved 2025-09-04.
  8. ↑ "Judges 2025". The MAIAs. Retrieved 2025-09-04.
  9. ↑ "Judges 2023". The MAIAs. Retrieved 2025-09-04.
  10. ↑ saima (2023-01-21). "Make Money Better | Nanette Medved-Po". The MAIAs. Retrieved 2025-09-04.
  11. ↑ "Winners 2022". The MAIAs. Retrieved 2025-09-04.
  12. 1 2 Report, Gulf News (2022-07-01). "Dubai based KFI Global picks up financial literacy project for schools from MAIA". Gulf News: Latest UAE news, Dubai news, Business, travel news, Dubai Gold rate, prayer time, cinema. Retrieved 2025-09-04.
  13. ↑ "Financial Education Initiative | UChicago". financialeducation.uchicago.edu. Retrieved Sep 14, 2025.
  14. ↑ Daniels, Joe (2023-06-29). "Peru makes teachers comfortable about money before teaching the kids". Financial Times. Retrieved 2025-09-04.
  15. ↑ Team, M. P. S. (2023-04-17). "Money Awareness and Inclusion Awards shortlists Money Playschool as a finalist". Money Playschool. Retrieved 2025-09-04.
  16. ↑ "Cha-Ching wins award at MAIA". www.prudentialplc.com. Retrieved 2025-09-04.
  17. ↑ "Prudence education program wins MAIA non-profit category". The Manila Times. 2022-07-11. Retrieved 2025-09-04.
  18. ↑ saima (2022-08-19). "Rishi Vamdatt "Easy Peasy Finance" – Best Influencer | The MAIAs 2022". The MAIAs. Retrieved 2025-09-04.
  19. ↑ "Winners 2023". The MAIAs. Retrieved 2025-09-04.
  20. ↑ Suresh, Nanthini (2023-05-19). "Malaysian Gen Z Team Wins The "Best Entrepreneurship Education Project" in Singapore". Varnam Malaysia. Retrieved 2025-09-04.
  21. ↑ "Savvy Ladies Free Financial Helpline for Women Archives". The MAIAs. Retrieved 2025-09-04.
  22. ↑ saima (2023-07-18). "Best For-profit Project for Underserved Communities Winner: Aye Finance - Bridging the Credit Gap in India". The MAIAs. Retrieved 2025-09-04.
  23. ↑ "Sim Kee Boon Institute Named Knowledge Partner of the Money Awareness and Inclusion Awards". SKBI. 2023-03-15. Retrieved 2025-09-04.
  24. ↑ "Winner of the 2024 MAIA Award". Cambridge Core. Retrieved 2025-09-04.
  25. ↑ "Wealthbrite secures £200k Pre-Seed Investment from angel investors – UK Tech Investment News by Deal Lite". Retrieved Sep 14, 2025.
  26. ↑ "Winners 2024". The MAIAs. Retrieved 2025-09-04.
  27. ↑ "FT FLIC | Mastering your money". Retrieved 2025-09-04.
  28. ↑ "Not one, but two MAIA Awards this year! We won again! – Aflatoun International – Child Social and Financial Education". Retrieved 2025-09-04.
  29. ↑ "Winners of the Money Awareness and Inclusion Awards 2024 (the MAIAs) Announced". StreetInsider.com. Retrieved 2025-09-04.
  30. ↑ "MADCash Triumphs with Double Wins at 2024 Money Awareness & Inclusion Awards". VSDaily. 2024-05-31. Retrieved 2025-09-04.
  31. ↑ "M'sian collective wins global award for 'best non-profit project'". The Star. 2024-07-21. Retrieved 2025-09-04.
  32. 1 2 "Winners 2025". The MAIAs. Retrieved 2025-09-04.
  33. ↑ "Programa de literacia financeira da Nova SBE e da Fidelidade eleito melhor do mundo" [Nova SBE and Fidelidade's financial literacy program named best in the world] (PDF). www.fidelidade.pt (in Portuguese).
  34. ↑ pgarciaperez (2025-06-18). "Nickel, ganadora en los MAIA Awards 2025 por su impacto en la inclusión financiera - BNP Paribas Spain". Spain (in European Spanish). Retrieved 2025-09-04.
  35. ↑ "We are a MAIA Awards 2025 Winner! – Uplifters | Online Education for domestic workers in Asia & The Middle East". Retrieved 2025-09-04.
  36. ↑ "🎉 Multiply by Creador Foundation Wins Big at the 2025 MAIA Awards!". Multiply. 2025-06-25. Retrieved 2025-09-04.
  37. ↑ Gilmore, Michael (2025-05-28). "Winners of the Money Awareness & Inclusion Awards (MAIAs) 2025 Announced - Financial Literacy Is Becoming More Important". EIN Presswire. Retrieved 2025-09-04.
  38. ↑ ""Venture Valley" Game Wins "Best Entrepreneurship Education" Global Award from Money Awareness and Inclusion Awards (MAIAs)". Retrieved Sep 14, 2025.
  39. 1 2 3 4 5 6 7 8 "Money Awareness and Inclusion Awards 2026". Money Awareness and Inclusion Awards. Retrieved 2026-08-04.
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