Max Kolomatsky

Max Kolomatsky
Other namesMax Kolo, Cool lookin bug
Occupations
  • Street artist
  • filmmaker
Websitewww.maxkolo.com

Max Kolomatsky, also known as Max Kolo and Cool lookin bug, is a Brooklyn-based freelance digital street artist and filmmaker. He is best known for anonymously redesigning flyers around New York City.[1][2][3]

Biography

Kolomatsky is from Montclair, New Jersey.[2] In 2023, Kolomatsky redesigned a flier asking people to join a group for people that played Catan that he felt was "cluttered and text-heavy".[4][5][3] After this, Kolomatsky noticed that many fliers in New York City were "not achieving their full potential",[5][3] specifically fliers for small businesses. He noted that "Good design really can benefit a small business".[5]

Kolomatsky takes a photograph of the flier, redesigns it digitally on his iPad and then tapes it beside the original flier.[5] Kolomatsky uploads videos of his artistic process to TikTok and Instagram, where several of them went viral,[1][2] gaining the attention of Adobe, who partnered with Kolomatsky to make a series of viral illustration videos for their TikTok account.[3][6] Kolomatsky has also illustrated for the New York Times, animated commercials for Vans, and directed a music video for Sony.[6] Kolomatsky also went viral in 2025 after posting a video to TikTok about designing a game out of his chore chart due to his roommate forgetting to clean their dishes.[7]

References

  1. 1 2 "Street artist transforms signs around New York City". NBC News. May 11, 2023. Archived from the original on August 28, 2025. Retrieved February 21, 2026.
  2. 1 2 3 Grace, Asia (November 16, 2023). "Gen-Zer redesigns NYC neighborhood flyers for free — see his amazing transformations". New York Post. Retrieved February 21, 2026.
  3. 1 2 3 4 Page, Sydney (April 21, 2023). "Many signs in NYC could use an artist's touch. This man is doing it for free, incognito". The Washington Post. Retrieved February 21, 2026.
  4. ↑ "Artist Redesigns Strangers' Lackluster Flyers for Free–After Finding Them On the Street (WATCH)". Good News Network. February 17, 2024. Archived from the original on February 24, 2024. Retrieved February 21, 2026.
  5. 1 2 3 4 Bora, Aditi (April 28, 2023). "Digital artist revamps fliers across New York that could use an artist's touch for free". Upworthy. Retrieved February 21, 2023.
  6. 1 2 Krotovas, Denis (November 28, 2023). "Guy Goes Around NYC Redesigning Fliers For People, Making Them Way More Appealing For Free". Bored Panda. Retrieved February 21, 2026.
  7. ↑ Agarwal, Radhika (January 17, 2025). "Man creates elaborate game to get his roommate to do the dishes and it's pure genius". Upworthy. Retrieved February 21, 2026.