Unjaded Jade
Jade Bowler | |
|---|---|
| Born | 17 March 2000 (age 26) Slough, England |
| Occupations |
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| YouTube information | |
| Channel | |
| Years active | 2017–present |
| Genre | Education |
| Subscribers | 978 thousand |
| Views | 133 million |
| Last updated: 25 April 2026 | |
| Website | jade-bowler |
Jade Esmee Bowler (born 17 March 2000), more commonly known by her YouTube handle, Unjaded Jade, is a YouTuber and author. She has been referred to as one of the first "StudyTubers".
Early life and education
Bowler is from Berkshire.[1] She is the daughter of Simon Bowler and Annet Venema. She is half Dutch. Her mother is a yoga instructor.[2] She achieved A* grades in A-level biology, chemistry and maths, which earned her a place to study a biology course at Bristol University, although she had initially hoped to go to Oxford but did not get a place.[3] However, Bowler ended up attending Minerva University instead.[4] She began studying there in 2019 after traveling and taking a gap year,[5][6] and graduated in 2023.[7]
Career
Bowler started her channel in February 2017.[2] Bowler's content focuses on school and studying and she has been referred to as an originator of what is known as "StudyTube".[8][9] She is signed by Sixteenth, a talent agency.[10] With fellow StudyTubers Ruby Granger, Eve Cornwell, and Jack Edwards, Bowler co-created the podcast, The Wooden Spoon.[2]
In 2021, she published a book, The Only Study Guide You'll Ever Need, with Blink Publishing.[11][12]
In 2022, she launched a Kickstarter for a mindfulness app Tend which was later cancelled.
Personal life
Bowler is part of the LGBTQ community; in 2025, she spoke to Hinge about the impact of social media on her sexuality, explaining, "Social media has also left me worrying I wasn't 'gay enough'. If I wasn't sporting a carabiner to signal my queerness, would any girl fancy me? I ended up wearing markers of queerness that didn't match my style, just to fit an online idea of what gay should look like."[13]
References
- ↑ Griffiths, Sian (10 June 2018). "Teenagers howl over hardest exams yet". The Times. ISSN 0140-0460. Retrieved 1 January 2022.
- 1 2 3 Ku, Christy (6 July 2019). "Jade Bowler: Taking on Imposter Syndrome". Ten Eighty Magazine. Retrieved 1 January 2022.
- ↑ Witherden, Grace (25 August 2018). "Outstanding A-level results for YouTube star UnJaded Jade". Maidenhead Advertiser. Baylis Community Media CIC. Archived from the original on 17 June 2026. Retrieved 17 June 2026.
- ↑ Clarke, Bryony (30 July 2020). "The future of education or just hype? The rise of Minerva, the world's most selective university". the Guardian. Retrieved 1 January 2022.
- ↑ Rumbelow, Helen (23 June 2020). "The studytuber Jade Bowler, aka Unjaded Jade and her virtual uni: no campus, no wild parties". The Times. ISSN 0140-0460. Retrieved 1 January 2022.
- ↑ Witherden, Grace (25 August 2018). "Outstanding A-level results for YouTube star UnJaded Jade". Maidenhead Advertiser.
- ↑ Unjaded Jade (24 June 2023). "GRADUATE UNIVERSITY WITH ME!! 🎓 | Graduation Vlog 2023". YouTube. Retrieved 5 July 2023.
- ↑ Morrison, Mora (2 May 2019). "The Study Tubers guiding GCSE and A-level pupils through exam revision". inews.co.uk. Retrieved 1 January 2022.
- ↑ Rumbelow, Helen (19 March 2018). "Study Tubers: meet the new teen vlogging stars of YouTube". The Times. ISSN 0140-0460. Retrieved 1 January 2022.
- ↑ Dodd, Lucinda (8 November 2020). "'StudyTube' Productivity Obsession Threatens To Create 'Jaded' Students". Impact Magazine. Retrieved 1 January 2022.
- ↑ "Review: The Only Study Guide You'll Ever Need by Jade Bowler". Study Structure. 16 August 2021. Archived from the original on 1 January 2022. Retrieved 1 January 2022.
- ↑ Bowler, Jade (5 August 2021). "Studytuber shares the revision technique that made her an A* student". Cosmopolitan. Retrieved 1 January 2022.
- ↑ Gauci, Ella (19 November 2025). "LGBTQIA+ Gen Z daters want more meaningful connections – here's what we know". Diva. Archived from the original on 5 June 2026. Retrieved 5 June 2026.