Coca-Cola Kid (video game)

Coca-Cola Kid
Box art
DeveloperAspect Co.
PublisherSega
DirectorKatsuhiro Hasegawa
ProducerMotoshige Hokoyama
DesignersSharusharu
M. Shimamura
Ray
ProgrammerKazuyuki Oikawa
ArtistsHisato Fukumoto
Gen Adachi
ComposerKojiro Mikusa
PlatformGame Gear
Release
GenrePlatform
ModeSingle-player

Coca-Cola Kid[a], also known as The Dashing Young Boy: The Coca-Cola Kid[b], is a Japan-exclusive platform game released in 1994 for the Game Gear. The game stars Cokey (コーキー, Kōkī), a mascot character who appeared in Coca-Cola's Japanese commercials of the 1990s.[2]

Plot

Coca-Cola Kid takes place in Coke City where a kid named Cokey, who is a student in Skat School, finds himself on a mission to save his teacher after she gets kidnapped.[3]

Gameplay

The game uses timed platform game sequences.[4] Power-ups include the famous Coca-Cola soft drink that helps restore health and the coins that helps the player buy items between stages.[4][5]

Each stage has a 9:59 time limit. Attacks in the games include kicks and flying kicks.[6] Obstacles, like the telephone booths in the downtown level, can also be torn down.[6]

Development

The game was reportedly done as part of a licensing agreement between Coca-Cola and Sega.[2] The inclusion of Cokey served as one of the few examples of integrating advertising with gaming.[7]

Marketing

Coca-Cola Kid was marketed in Japan with the game included in a special red Game Gear bundle.[8]

Reception

The game got a score of 50 from Famitsu (6/10 5/10 5/10 4/10).[9]

Beep! MegaDrive gave a score of 63.[10]

Sega Saturn Magazine gave a score of 65 (6.468/10).[11]

Notes

  1. ↑ Japanese: コーラキッド, Hepburn: Koka Kōra Kiddo
  2. ↑ Japanese: 颯爽少年英雄伝コカ・コーラキッド, Hepburn: Sassō Shōnen Eiyū-den Koka Kōra Kiddo

References

  1. ↑ [セガハード大百科] ゲームギア対応ソフトウェア(セガ発売) (in Japanese). Sega. Archived from the original on 2012-12-31. Retrieved 2018-10-09.
  2. 1 2 Beep! MegaDrive, "July 1994", page 129.
  3. ↑ Beep! MegaDrive, "June 1994", page 130.
  4. 1 2 "Advanced game information". Portable Review (Internet Archive). Archived from the original on 2007-11-20. Retrieved 2017-08-15.
  5. ↑ Persuasive Games: The Expressive Power of Videogames by Ian Bogost, page 162.
  6. 1 2 "Basic game information". Defunct Games. Archived from the original on 2007-10-23. Retrieved 2009-03-26.
  7. ↑ Gamified Approaches to Advertising and Marketing Communication by Cansu Mayadağlı, M. Nur Erdem, page 85.
  8. ↑ "Red Coca-Cola Game Gear". Super Power Bros.(Internet Archive). Archived from the original on 2012-06-17. Retrieved 2017-08-15.
  9. ↑ Famitsu, "1994-08-12" (JP; 1994-07-29), page 41
  10. ↑ Beep! MegaDrive, "August 1994" (JP; 1994-07-08), page 22
  11. ↑ Sega Saturn Magazine, "September 1995" (JP; 1995-08-08), page 86