Cebuana Lhuillier

Cebuana Lhuillier
TypePrivate
Founded1953 (1953) (as Agencia)
1987 (1987) (as Lhuillier)
Headquarters,
Philippines
Key people
Philippe Jones Lhullier
(Chairman)
Jean Henri D. Lhuillier
(President & CEO)
Websitewww.cebuanalhuillier.com
A Cebuana Lhuillier branch in Tanay, Rizal

Cebuana Lhuillier Pawnshop (formerly known as Agencia Cebuana), commonly known as Cebuana, is a Philippine-based pawnshop and the flagship brand of PJ Lhuillier Group of Companies. Jean Henri Lhuillier is the current President and CEO of Cebuana.

Cebuana Lhuillier is a banking financial institution offering services such as pawn-broking, money remittance, insurance, bills payment, remit-to-account, corporate payout, collections, and e-loading. It is headquartered in Makati.

History

Cebuana Lhuillier was established under the trade name Agencia Cebuana in 1953 by French emigrant Henry Lhuillier.[1][2] The first outlet was set up in Cebu. His son Philippe later opened his first Lhuillier pawnshop at Libertad Street in Pasay.[2]

The chain adopted the name "Cebuana Lhuillier" in 1987 and pursued further nationwide expansion starting in 1990.[2]

When Philippe Lhuillier took the role as the Philippine ambassador to Italy in 1998, his son Jean Henri took over the company.[3] Within the same year, the Cebuana Lhuillier (CL) Bank was established as the rural bank under the PJ Lhuillier Group.[4]

Involvement in sports

The firm owns several teams in the PBA D-League (Cebuana Lhuillier Gems), Metropolitan Basketball Association (Cebu Gems) & Philippine Basketball League (Lhuillier Jewelers). CL has also organised tennis tournaments such as Cebuana Lhuillier Age Group Tennis.[5]

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References

  1. ↑ "Philippe Jones Lhuillier". Forbes. Retrieved July 8, 2026.
  2. 1 2 3 "About Us". Cebuana Lhuillier Pawnshop. Archived from the original on June 26, 2026. Retrieved July 8, 2026.
  3. ↑ Enriquez, Marge (October 16, 2004). "Jean-Henri Lhuillier looks forward". Philippine Daily Inquirer. Retrieved July 7, 2026.
  4. ↑ "Dennis Valdes: The man who helped take Cebuana Lhuillier Bank to big leagues". Sun Star Davao. SunStar Publishing Inc. March 7, 2024. Retrieved July 8, 2026.
  5. ↑ "Sports Advocacy". Cebuana Lhuillier. Retrieved October 30, 2014.